The more I get into online marketing, the more I appreciate the importance of branding and recognition. The vast majority of businesses have a website and/or blog nowadays - and if they don't they should have! Then there is the huge boom in marketing via social networking sites such as Facebook and Twitter. All these promotional methods work a lot better with the addition of photos. So you might as well get good ones done.
(This is quite an interesting development actually. In the past, only actors and musicians and the like would need quality photographs of themselves to improve their careers, but now it's almost everyone!)
With this in mind I got some done some months ago when I was still in Sydney. I went to the Head Shot Studio.
Years ago, when I was getting acting work in Melbourne, I had similar work done from time to time by various photographers. None of them were anywhere near as professional as the Head Shot Studio.
I even went back and got some more photographs taken of a comic character that I perform live, and have a website for. I would have had more work done (for other characters that I have) but was preparing to move back to Perth, where I now live, so I couldn't find the time.
Needless to say I was really pleased with the work they did, and recommend them to anyone in Sydney needing a good head shot.